Yuthana Boonorm is an esteemed figure in the Thai music industry. He founded Fat Radio, a renowned radio station that played a crucial role in supporting local talent. Yuthana's innovative spirit also led him to establish Fat Festival, a pioneering music festival dedicated to showcasing indie music. Currently, he holds a prominent position at GMM Grammy, overseeing the organization of over 10 remarkable events each year, including the Big Mountain Music Festival. In addition to his work in the industry, Yuthana runs a popular YouTube channel where he conducts insightful interviews with artists and influential figures, further solidifying his impact on the Thai music scene.